It is really a wonderful surprise to know how quick Her Closet grabbed the attention of many Muslimahs.
Launched less than a week ago, we had many visitors coming by our website and taking a glimpse of what Her Closet has got to offer.
We receive invites daily, if not almost and it perks us up truly!

I am not only enjoying giving ideas and dolling up the ladies (whom I barely knew!) but I do very much enjoy the warmth shared through emails and even sms-es.
Their feedbacks on what they would love to see just keeps me going.
Somehow you could just feel the sisterhood.

Oh emotional me!
*lol*

Well, those who have been asking why, here is my story.
Many years ago, I was keen to be in the fashion business.
But being young, schooling, no capital, out of shape, all I ended doing was reading the fashion Hollywood gossip magazines and see how they dress.

It wasn't much of a disappointment anyway cos I have always been a t-shirt and jeans girl even when I don the head dress.
But I found wearing a head dress a huge challenge.
Mix and Match is really not an easy job.
Pardon me but I used to smirk when one wears colour so tak matching but then I realise that the Singapore market was limited.

Limited in a sense that the Muslimahs do not have very much of a choice.
Can you imagine, even till today, I will buy my head dresses in KL only because Masjid India offers a huge variety of it.

Also, the fashion industry created a huge problem for me whose body is not perfect at all.
I mean, 3/4 length t-shirts or long-sleeved t-shirts which barely covers the jeans button.

Even jeans was frustrating because hipsters was is in.
So even if you get a longer top, butt cracks can definitely be seen.
I will grumble everytime I did my shopping.

A year ago, I remember telling Lovie my passion for fashion.
And at that time, no one believed I was for real except him.
He told me to get a sketch book and start drawing. I did and started drawing what was in my head.
I tell you, if I open the sketch book today(which i still draw), the initial drawings are horrendous like OH MY GOD!

Today, I barely have 12 designs in there but I realised why Lovie made me do just that.
It was to keep the passion alive and that was important.
If there was one thing I needed to believe in, I needed to believe in myself.
In fact, I am trying out one of my own designs for myself.
If it works on me, you will see it for the Hari Raya Collection ya!
Insya Allah

But for a moment I did drop the idea of pursuing my designs because I did not have a tailor.
Plus I never had the time to know what the market wants.

Then I found the place where I could buy clothes that I really like.
Comfortable, decent and need not be so conscious if it looks ok.
Best thing was it hid my flaws. I couldn't feel more comfortable.

I contemplated for 6 months whether or not to pursue this while continuing my research.
I talked to my girlfriends who are in this with me today.
I asked around if anyone was interested to sell on my behalf and earn a little on their own. At the same time, help ladies who were interested to start something.

I looked for suppliers and build relationships with them.
Understood their culture cos everything is new to me. Very new.
I knew nuts about shipment or freight. International funds transfer.
(No you don't really to learn this in an MNC cos everything has its internal system)

I calculated and calculated.
I knew I had to take a risk. But calculated risk is subjective isn't it?
That was when I got stuck - again,

This time, it was Dad who pushed me to kick it off.
So when capital is pumped and the stocks are right in front of your eyes, I had no choice but to get things going and Alhamdulillah I did.


Then I realised I really enjoyed it.
I mean looking good can be THAT simple and it makes me feel good if ladies can look good purchasing items from me.
It would mean my fashion sense worked!

Some asked,"Is everything ok at work?"
Yes it is. I mean work is work. Work can always be done and completed but it is people who makes it so hard.
But it is the same fate, if not worse everywhere.
I have survived where I am for close to 3 years now and nothing seems new.


Some ask,"Why all of the sudden?"
See, I invested quite an amount on this and I managed to get contacts which were helpful. Suppliers which are coorperative. Networks to hold exhibitions, not just at Expo.
I can only thank God for making it so far a smooth journey for me.
Though I am still recovering my cost, I am happy with the page views on Her Closet and the orders which have come in so far.
And since everything is right in front of me, I would be silly not to take the jump.


I thought I could use my blogging influence to get readers to Her Closet but Alhamdulillah, the response has been much better than I expected.


Things have been balanced and really I am very grateful.
The good things are here in front of me and with God's grace, the bad things didn't take place, nauzubillah.
Still, I have to put up with mindsets and paradigms but I pray God will open their hearts and let them realise what God has paved for them.

So!
My manequin is coming in till the end of the week.
I got some feedback from customers that they don't mind to view the pictures from a manequin but would also prefer a model to show how it looks like on the body.

I need your feedback on this as modelling the garments was never my intention, but if it is pleasing, I will grab someone to model those garments off!

Tag me your feedback!